As a major utility company, Florida Power & Light (FPL) has a responsibility to their community that extends outside of simply making sure the lights are on. Since the COVID-19 pandemic hamstrung many local businesses, they partnered with us to get word out about their Business Energy Manager tool, which is designed to show businesses where they are spending money on energy use and how to trim those costs.
FPL and CCOM, their agency of record, in need of video production in Miami, called us up for another collaboration. We interviewed business owners from all over South Florida, in a variety of impacted industries, talking to them about their business, how the pandemic has impacted them, and how they use the FPL Business Energy Manager to help save here and there in a time where every penny counts.